Our family has been providing fresh pasta for Italian dinner tables for over 50 years.
We believe that generosity is the secret to great cooking, so we use only the finest, authentic ingredients in our recipes.
Perhaps this is why Rana is Italy’s favourite fresh pasta?
This is a bold statement, which is why we support it with the supermarket data below, but we always say that if you don’t believe us – just ask any Italian!

 

Total Italy Retail
MAT
August 2023
sales
in
value (€)
value share
on
fresh pasta (%)
sales
in
volume (Kg)
volume share
on
fresh pasta (%)
Rana 247,222,413 32 25,165,588 22
Buitoni 8,507,977 1 1,202,435 1
Fini 26,897,989 3 3,657,540 3
Private label 228,201,799 30 47,060,888 42
Other 262,705,902 34 36,295,494 32
Total 773,536,080 113,381,945

 

Source: MAT August 2023, Total Italy - Hyper+Super+Self Service, Circana

Reference market: Packaged fresh pasta